E-COMMERCE

Do you have products that you want to sell online? If so, then you absolutely need your very own e-commerce store. Having your own e-commerce store not only allows you to sell your products online, but it also gives you complete control over the entire online sales process which is an absolute necessity if you want to run a successful e-commerce store.

What makes an e-commerce store successful? There are a lot of strategies that you will need to implement in order to make your e-commerce store successful and we will cover a lot of these strategies for you later on in this article. However, the first thing that you need to decide is which e-commerce platform fits your business the best.

There are dozens of e-commerce platforms to choose from but there are only 3 e-commerce platforms that we recommend. Why? To put it simply, these 3 e-commerce platforms integrate the best with the 3rd party tools that you will need in order to run a successful e-commerce store. We will talk about these tools later on in this article as well, but first, let’s dive right into these 3 e-commerce platforms so that you can make an educated decision on which e-commerce platform will work best for you.

Here Are Our Top 3 Recommended E-Commerce Platforms:

WooCommerce is an add-on to the highly popular content management system, WordPress. It’s the go-to e-commerce platform for businesses that want to customize their design and their user’s entire e-commerce experience. It’s also the e-commerce platform of choice for businesses who want their website and their e-commerce store to be integrated on the same site. With WooCommerce, all of your website revisions and e-commerce orders are done from the same website and they both can be customized as much or as little as you want to. There are thousands of plugins and integrations as well which makes the e-commerce possibilities almost endless.

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WooCommerce should be the e-commerce platform of choice for businesses who want to do more than just have an online e-commerce store. The best part of WooCommerce is that it’s installed onto WordPress which is the world’s most popular CMS. Having your e-commerce store built onto WordPress basically gives your e-commerce store hundreds of new marketing tools that will allow you to supercharge your marketing efforts and get significantly more traffic to your e-commerce store than any other platform if utilized correctly.
Shopify is the most popular hosted out-of-the-box e-commerce platform in the world and for good reason. It’s the go-to e-commerce platform for small businesses who want to get their store up quickly and for those that prefer simplicity over customizability. With Shopify, you only need to sign up, pick a theme, upload your products, fill out the details, and your store can go live. Sure, you will still need to customize a lot of your settings to your liking and most likely will need to hire a developer to make it look professional, but as far as simplicity goes, Shopify is the easiest and quickest e-commerce platform to get up and running.
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Magento is the e-commerce platform of choice for small-to-medium-to-large businesses that want a professional e-commerce solution for their brand and their products. When we refer to Magento, we are referring to the open-source (free) version of Magento, not the enterprise version Magento which is expensive, just FYI. Magento is the most powerful e-commerce platform on our list, but it’s also the most expensive to develop and host. However, if you’re a medium-to-large business that needs a professional e-commerce solution with over 500 SKUs, take a look at Magento.
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If you want a professional e-commerce solution that will allow you to scale as well as give you the power of unlimited customizations, then you need to look at Magento. It does just about everything.
As you can see, no matter what type business that you are in, there is an e-commerce platform that will work for you.
Drew Restivo

Drew Restivo
Founder at HiredMarketing.com

We would LOVE the opportunity help you build, maintain, or update your e-commerce store. This is one of the many reasons why we created HiredMarketing.com because we want to be your hired hand when you need us. We can do as little or as much as you need us to. You can hire us part-time, full-time, or on an as needed basis. We work on a monthly retainer model where you get to determine how many hours we work on your product marketing projects each month. That way, you never have to worry about going over your marketing budget. The days of having to hire and train in-house employees for individual marketing tasks are gone. You hire us and we will use our own proven product marketing specialists to carry out your product marketing tasks efficiently, effectively, and within budget.

If you have questions or if you’re interested in learning more, let’s talk.

If you’re the type of person that needs more data before you want to talk to us, then let us conduct a FREE Product Marketing Analysis (PMA) on your business and products for you to show you what needs to be done. For your free Product Market Analysis (PMA), click here.

If you want to get down to business and have us quote you on how much it would cost each month to hire us to market your products and increase your product sales, then click here.